Review skimming escalation

Dungeon Keeper’s catching flak for its terribleness, and today’s story is their new implementation of review skimming.

Check out their writeup.

Here’s their picture of where this goes beyond anything I’d seen before:

Where, say, OkCupid asks “love us?” and “leave feedback” to try and skim off only the people who’ll leave good reviews, Dungeon Keeper’s explicitly asking you what your star rating would be, as if you’re rating it right then (in a window labelled “Rate Your Experience”)(!).

Logical next step would be to present a fake Android rating screen that discards 1-4 star reviews and then submits 5-star reviews on the user’s behalf.